Privacy Policy

Last Updated:March 1st,2025

This Privacy Notice is issued by HONGKONG SRINLON INTERNATIONAL ENTERPRISE LIMITED and its affiliates (together, “SRINLON”, “we”, “us” and “our”) and is addressed to individuals outside our organization with whom we interact, including customers, visitors to our Sites, users of our Applications, recipients of any of our other products or services (together, “you”).

This Privacy Notice applies to this site, as well as any specific device, website, or application that references or links to this Privacy Notice.

We may update this Privacy Notice to reflect changes to our information practices. All changes shall be effective from the date of publication unless otherwise provided. We encourage you to periodically review this page for the latest information on our privacy practices.

You may also have certain rights regarding the information we collect about you. Specifically, the rights of Data Subjects under the GDPR are explained in Section (9) below. Similarly, U.S. residents in general and California Residents in particular may find information on their rights as a consumer in Section (15) below.

List of Contents

1. Collection of Personal Data

2. Creation of Personal Data

3. Categories of Personal Data We Collect and Process

4. Purposes of Processing

5. Legal Basis for Processing

6. Disclosure of Personal Data

7. International Transfer of Personal Data

8. Data Retention

9. Your Privacy Rights

10. Direct Marketing

11. Additional United States Privacy Disclosures

11. Definitions

1. Collection of Personal Data

Depending on how you use our Sites, Applications, products or services, we may collect or obtain Personal Data about you from the following sources:

Data you provide to us: We obtain Personal Data when you provide those data to us (e.g., when you register an account with us; where you contact us via email, telephone, or by any other means; or when you provide us with your business card).
Account creation details: We collect or obtain Personal Data when you register or create an account to use any of our Sites or Applications.
Relationship data: We collect or obtain Personal Data in the ordinary course of our relationship with you (e.g., when we provide a service to you).
Site or Application data: We collect or obtain Personal Data when you visit or use any of our Sites or Applications, or use any features or resources available on or through our Sites or Applications.
Content and advertising information: If you interact with any third-party content or advertising on our Sites and/ or Applications (including third-party plugins and cookies) we allow the relevant third party providers to collect your Personal Data. In exchange, we receive Personal Data from the relevant third-party provider relating to your interaction with that content or advertising.
Data you make public: We may collect the content you publish, or otherwise manifestly made public about us through our Apps and platforms, your social media, or any other publicly available platforms.
Third party information: We collect or obtain Personal Data from third parties who provide it to us (e.g., single sign-on providers and other authentication services you use to connect to our services, third-party providers of integrated services, your employer, other customers, business partners, Processors, and law enforcement authorities).
Data automatically collected: We and our third-party partners automatically collect information you provide to us and information about how you access and use our Sites, Applications, products or other services when you visit our services, read our emails, or otherwise engage with us. We typically collect this information through a variety of tracking technologies, including (i) cookies or small data files that are stored on an individual’s computer and (ii) other, related technologies, such as web beacons, pixels, embedded scripts, mobile SDKs, location-identifying technologies and logging technologies (collectively, “tracking technologies”) and we may use third-party partners or technologies to collect this information. Information we collect automatically about you may be combined with other personal information we collect directly from you or receive from other sources.

2. Creation of Personal Data

We also Process and retain Personal Data about you in certain circumstances, such as records of your interactions with us, details of your past interactions with us, and inferences or predictions about your characteristics or interests. We may also link Personal Data collected from any of our Sites, Applications, products, or services, including where those data are collected from different devices.

3. Categories of Personal Data We Collect and Process

When you first register for an account, we may collect the following categories of Personal Data about you: username and password, email addresses and/ or phone numbers. After successfully creating your account, you can use it to log in across SRINLON’s various Sites and Applications without needing to create an account for each specific Site or Application.

When using our Sites, Applications, products, or services, we may also collect and/or process the following categories of Personal Data about you:

Contact information: including first and last name, preferred name, phone number, email address, mailing address.
Account information: including first and last name, date of birth / age, alias, user ID, country, language preferences, email address, phone number, avatar, account credentials or one-time passcodes, single sign-on authentication tokens, loyalty and incentive program credits / rewards, and the products or services you purchased or have otherwise used.
Transaction information: including records of purchases and prices, consignee first and last name, shipping address and contact information, shipment tracking details, details of returns.
Payment details: such as invoice / payment records, payment amount, payment date, billing address, payment method. Please note that we use third-party payment providers, to process payments made to us. We do not receive or retain any personally identifiable financial information such as payment card numbers; rather, all such information is provided directly by you to our third-party payment providers. The payment provider’s use of your personal data is governed by their privacy policy.
Information collected from third-party authentication services or other third-party accounts you link to our services: some of our Sites, Applications, products, or services may allow you to log in through a third-party social network or authentication service, such as Google, and Facebook. When you use these single sign-on services to access our Sites, Applications, products, or services, we do not receive your login credentials for the relevant third-party service. Instead, we receive tokens from the single sign-on service to help identify you in our system (such as by your username) and confirm you successfully authenticated with the single sign-on services.In addition to authenticating your identity, these services will, in most cases, provide you the option to share certain Personal Data with us, which could include your name, email address, address book, friend list and other contacts, or other information in your public profile (e.g., profile picture, age range, gender, language, country).The data we receive is dependent on that third party’s policies and your privacy settings on that third-party site.
Product-specific information: we collect or otherwise facilitate the processing of the following types of information in connection with certain of our Sites, Applications, products and services, such as customer content, entertainment-related service information, home-related services information, car-related services information,Baby-related services information,Health-related services information, biometric services information. The specific information collected may vary depending on the product you use.
Information about your device and network: including the device type, operating system, IP address, browser type, user ID and UUID, or your network (including, for example, a persistent device identifier or advertising ID).
Information about the way individuals use our services and interact with us: including the site from which you came, the site to which you are going when you leave our services, how frequently you access our services, whether you open emails or click the links contained in emails, whether you access our services from multiple devices, and other browsing behavior and actions you take on our services (such as the pages you visit, the content you view, the communications you have through our services, and the content, links and ads you interact with). We employ third-party technologies designed to allow us to collect detailed information about browsing behavior and actions that individuals take on our services, which may record your actions down to the level of mouse movements, scrolling, clicks, and keystroke activity on our services.
To collect some of the Personal Data set forth above, we may need to request permission to access such Personal Data through your mobile device. You are in control of the permissions you grant us, and you may change your permission settings at any time in the setting dashboard of your device. Note that revoking permissions may affect the provision and performance of our Sites, Applications, products, and services.

4.Purposes of Processing

We may use the Personal Data we collect for the following purposes:

Fulfill our contractual obligations, to deliver the products and services you have requested, including facilitating your messages to other users or groups and for account and contract management (including customer support);
Communicate with individuals, including via email, text message, social media and/or telephone and video calls;
Review our business performance;
Market our products and services to businesses and individuals, including through email, direct mail, phone, text message or online advertising. This may include targeted advertising and retargeting;
Administer, improve and personalize our products and services, including by recognizing an individual and remembering their information when they return to our Services and analyzing our customer base;
Process payment for our services;
Conduct market research;
Opportunity tracking, conversion and lead generation;
Test, enhance, update and monitor the products and services, or diagnose or fix technology problems;
Help maintain the safety, security and integrity of our property, products and services, technology assets and business;
Enforce our contractual rights, including without limitation, and to the extent applicable, the Terms of Service, General Terms and Conditions, Software Terms of Service; any addenda thereto or other applicable terms.
Resolve disputes, carry out our obligations and enforce our rights, and protect our business interests and the interests and rights of third parties;
Prevent, investigate or provide notice of fraud or unlawful or criminal activity; and Enable functions of our Sites or Applications, including creating profiles, using our online-shop and rating products.
Display certain functionalities of our Sites or Apps in connection with third parties, such as the trusted shop banner, shipment tracking or product videos;
Enable you to use certain functionalities of our products；
Decide whether to enter into a business partnership, such as the affiliate program or the merchant program;
Comply with legal obligations.

5. Legal Basis for Processing

The purposes for which we Process Personal Data, if you are Subject to the GDPR, and the legal bases on which we perform such Processing, are as follows:

Perform our contractual services or prior to entering into a contract with you: If you order products or services from us or if you contact us to request our products or services, we use your Personal Data to provide you with these products or services, including for account and contract management, to facilitate user benefits and services, including customer support and process payment for our products and services or with information that may be relevant for you to decide on whether you want to order our products and services;
Justified by our legitimate interests: The usage of your Personal Data may also be necessary for our own business interests. For example, we may use some of your Personal Data to update and monitor the services, or diagnose or fix technology problems; help maintain the safety, security and integrity of our property and services, technology assets and business; enforce our terms, resolve disputes, carry out our obligations and enforce our rights, and protect our business interests and the interests and rights of third parties; and prevent, investigate or provide notice of fraud or unlawful or criminal activity.
Consent: In some cases, we may ask you to grant us separate consent to use your Personal Data. In this case, you can revoke your consent at any time with effect for the future.
Compliance with legal obligations: We are obligated to collect or retain certain Personal Data because of legal requirements, for example, tax or commercial laws, or we may be required by law enforcement to provide Personal Data on request.

6. Disclosure of Personal Data

We may also share, transmit, disclose, grant access to, make available, and provide Personal Data with and to third parties, as described below.

SRINLON Affiliates: We share Personal Data amongst the legal entities that make up the group, for legitimate business purposes and the operation of our Sites, Applications, products, and services for you, in accordance with applicable law. These legal entities may use your Personal Data in the manner described in this Privacy Notice.
Legal Obligations and Rights: We may disclose Personal Data to third parties, such as legal advisors and law enforcement agencies, regulators, other authorities and other third parties for legal reasons if we reasonably believe that such action is necessary:

Third party Processors: We share Personal Data with third party contractors and service providers subject to reasonable confidentiality terms. The services provided on our behalf by such third-party contractors and service providers may include email service providers; marketing/advertising service providers; call service providers; video shopping support and showroom service providers; text message service providers; venue operators; payment services providers; and postal carriers, subject to the requirements noted below in this Section (6). These Processors support us in processing the types of Personal Data described above in Sections (1), (2), and (3), and for the purposes described in Section (4). They only are authorized to process that information as necessary and as directed by us;
Advertising networks: To efficiently market our products and services to you, we may share Personal Data with so called advertising networks. These parties may collect information automatically from your browser or device when you visit our websites and other services through the use of cookies and similar technologies. This information is used to provide and inform targeted advertising, as well as to provide advertising-related services such as reporting, attribution, analytics, and market research. For more information about how these technologies work and certain choices you may have in relation to these technologies, please refer to Section (13) below;
Business and marketing partners: We may also disclose Personal Data with other business and marketing partners with whom we jointly offer products or services or who are part of our partner program. We may obtain your consent where required by applicable law.
Third party services integrated in our services (for instance, third party voice-assisted technologies may receive information you choose to share directly with them);
Individuals you choose, for example through our device-sharing function; we recommend you share information with only people you trust;
Independent advisors: We may disclose Personal Data to our independent advisors such as accountants, auditors, consultants, lawyers, and other outside professional advisors to Anker, subject to binding contractual obligations of confidentiality;
Corporate Transactions: if SSRINLON is involved in a corporate business transaction, such as a merger, acquisition, or sale of all or a portion of our company assets, we may disclose Personal Data to a third party during negotiation of, in connection with or as an asset in such a corporate business transaction. If Anker completes such a corporate business transaction, you will be notified via email and/or a prominent notice on our website, of any change in ownership, uses of your Personal Data, and choices you may have regarding your Personal Data. Personal Data may also be disclosed in the event of insolvency, bankruptcy or receivership; and

We may also disclose your Personal Data to any other third party or publicly with your prior consent or direction.

7. International Transfer of Personal Data

Because of the international nature of our business, we transfer Personal Data within the Anker group, and to third parties as noted in Section (6) above, in connection with the purposes set out in this Privacy Notice. For this reason, we transfer Personal Data to other countries that may have different laws and data protection compliance requirements than those that apply in the country in which you are located, including China, the EEA, the UK, and the US.

In the event of a transfer by SRINLON, we ensure that international transfers of your Personal Data are made pursuant to appropriate safeguards, such as:

Ensuring that the Personal Data is only transferred to countries recognized as Adequate Jurisdictions. The current adequacy decisions can be found here. There is currently no adequacy decision for the United States and China; or
the transfer is made pursuant to appropriate safeguards, such as Standard Contractual Clauses adopted by the European Commission or UK Secretary of State (as applicable) in connection with appropriate supplementary measures. The decision and the template text of these Standard Contractual Clauses can be found here;

8. Data Retention

We have implemented processes designed to ensure that your Personal Data are only processed for the minimum period necessary for the purposes set out in this Privacy Notice. The criteria for determining the duration for which we will retain your Personal Data are as follows:

1. we will retain Personal Data in a form that permits identification only for as long as:

(a) we maintain an ongoing relationship with you (e.g., where you are a user of our services, or you are lawfully included in our mailing list and have not unsubscribed); or

(b) your Personal Data are necessary in connection with the lawful purposes set out in this Privacy Notice, for which we have a valid legal basis (e.g., where your Personal Data are included in a contract between you and us, and we have a legitimate interest in Processing those Personal Data for the purposes of operating our business and fulfilling our obligations under that contract; or where we have a legal obligation to retain your Personal Data),

the duration of:

(a) any applicable limitation period under applicable law (i.e., either any statutory retention periods as required by the law of the European Union or a member state of the EEA, or any period during which any person could bring a legal claim against us in connection with your Personal Data, or to which your Personal Data are relevant); and

(b) an additional two (2) month period following the end of such applicable limitation period (so that, if a person brings a claim at the end of the limitation period, we are still afforded a reasonable amount of time in which to identify any Personal Data that are relevant to that claim),

2.in addition, if any relevant legal claims are brought, we continue to Process Personal Data for such additional periods as are necessary in connection with that claim.

During the periods noted in paragraphs (2)(a) and (2)(b) above, we will restrict our Processing of your Personal Data to storage of, and maintaining the security of, those data, except to the extent that those data need to be reviewed in connection with any legal claim, or any obligation under applicable law.

Once the periods in paragraphs (1), (2) and (3) above, each to the extent applicable, have concluded, we will either:

permanently delete or destroy the Relevant Personal Data; or
anonymize or deidentify the Relevant Personal Data.

9. Your Privacy Rights

Subject to applicable law, you may have the following rights regarding the Processing of your Relevant Personal Data:

the right not to provide your Personal Data to us (however, please note that we may be unable to provide you with the full benefit of our services, if you do not provide us with your Personal Data – e.g., we might not be able to process your requests without the necessary details);
the right to request access to, or copies of, your Relevant Personal Data, together with additional information, such as information regarding the nature, Processing and disclosure of those Relevant Personal Data;
the right to request rectification of any inaccuracies or incompleteness in your Relevant Personal Data;
the right to request, on legitimate grounds:
erasure of your Relevant Personal Data without undue delay; or
restriction of Processing of your Relevant Personal Data (limiting the purposes for which we Process your Personal Data);;
the right to have certain Relevant Personal Data transferred to another Controller, in a structured, commonly used and machine-readable format, to the extent applicable;
the right to request the deletion or removal of your Relevant Personal Data where there is no other legal basis for us to keep using it. Please note that we may not be able to immediately remove the information from the backup system due to applicable laws and regulations or technological limitations. If this is the case, we will isolate your Relevant Personal Data from further processing until the backup can be deleted or be anonymized / deidentified .
where we Process your Relevant Personal Data on the basis of your consent, the right to withdraw that consent (noting that such withdrawal does not affect the lawfulness of any Processing performed prior to the date on which we receive notice of such withdrawal, and does not prevent the Processing of your Personal Data in reliance upon any other available legal bases).

10. Direct Marketing

We Process Personal Data to contact you via email, telephone, direct mail, or other communication formats to provide you with information regarding Sites, Applications, products, and services that may be of interest to you. If we provide Sites, Applications, products, or services to you, we may send or display information to you regarding our Sites, Applications, products, or services, upcoming promotions and other information that may be of interest to you, including by using the contact details that you have provided to us, or any other appropriate means, subject always to obtaining your prior opt-in consent to the extent required under applicable law.

After you unsubscribe, we will not send you further promotional emails in connection with the email campaigns you have unsubscribed from, but in some circumstances we will continue to contact you to the extent necessary for the purposes of providing any Sites, Applications, products, or services you have requested or in connection with any email campaigns to which you remain subscribed.

You may unsubscribe from specific promotional text campaigns at any time by replying STOP via text message to any of the promotional text communications we send in relation to the specific campaign you would like to opt out from. After you unsubscribe, we will not send you further promotional text messages in connection with the text campaigns you have unsubscribed from, but in some circumstances, we will continue to contact you to the extent necessary for the purposes of providing any Sites, Applications, products, or services you have requested or in connection with any text campaigns to which you remain subscribed.

11. ADDITIONAL UNITED STATES PRIVACY DISCLOSURES

We only use or disclose Sensitive Personal Data where reasonably necessary and proportionate for the purposes of performing services you have requested, verifying and improving the services we provide, detecting security incidents, fraud and other illegal actions, ensuring the physical safety of natural persons, performing services on behalf of the business, or short-term transient use. We only collect and process Sensitive Personal Data without the purpose of inferring characteristics about the relevant individual, and we do not sell Sensitive Personal Data or process or otherwise share Sensitive Personal Data for the purpose of targeted advertising (as further described below).

However, depending on your state of residency and subject to certain legal limitations and exceptions, you may be able to limit, or withdraw your consent for, our processing of Sensitive Personal Data (as described in the Your Additional U.S. Privacy Choices section below).

Deidentified Information

We may at times receive, or process Personal Data to create, deidentified information that can no longer reasonably be used to infer information about, or otherwise be linked to, a particular individual or household. Where we maintain deidentified information, we will maintain and use the information in deidentified form and not attempt to reidentify the information except as required or permitted by law.

12. Definitions

“Adequate Jurisdiction” means a jurisdiction that has been formally designated by the European Commission as providing an adequate level of protection for Personal Data.

“Application” means any applications operated, or maintained, by us or on our behalf.

“California Resident” means (1) every individual who is in the State of California for other than a temporary or transitory purpose, and (2) every individual who is domiciled in the State of California who is outside the state for a temporary or transitory purpose.

“Cookie” means a small file that is placed on your device when you visit a website (including our Sites). In this Privacy Notice, a reference to a “Cookie” includes analogous technologies such as web beacons and clear GIFs.

“Controller” means the entity that decides how and why Personal Data are Processed. In many jurisdictions, the Controller has primary responsibility for complying with applicable data protection laws.

“Data Protection Authority” means an independent public authority that is legally tasked with overseeing compliance with applicable data protection laws.

“EEA” means the European Economic Area.

“GDPR” means the General Data Protection Regulation (EU) 2016/679.

“Personal Data” means information that is about any individual, or from which any individual is directly or indirectly identifiable, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that individual.

“Process”, “Processing” or “Processed” means anything that is done with any Personal Data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

“Processor” means any person or entity that Processes Personal Data on behalf of the Controller (other than employees of the Controller).

“Profiling” means any form of automated Processing of Personal Data consisting of the use of Personal Data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

“Relevant Personal Data” means Personal Data in respect of which we are the Controller.

“Sell” means selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer’s personal information by the business to another business or a third party for monetary or other valuable consideration. A business does not sell personal information when:

A consumer uses or directs the business to intentionally disclose personal information or uses the business to intentionally interact with a third party, provided the third party does not also sell the personal information, unless that disclosure would be consistent with the provisions of this title. An intentional interaction occurs when the consumer intends to interact with the third party, via one or more deliberate interactions. Hovering over, muting, pausing, or closing a given piece of content does not constitute a consumer’s intent to interact with a third party;

The business uses or shares an identifier for a consumer who has opted out of the sale of the consumer’s personal information for the purposes of alerting third parties that the consumer has opted out of the sale of the consumer’s personal information;

The business uses or shares with a service provider personal information of a consumer that is necessary to perform a business purposes if both of the following conditions are met:

The business has provided notice that information being used or shared in its terms and conditions consistent with Section 1798.135 of the CCPA; and

The service provider does not further collect, sell, or use the personal information of the consumer except as necessary to perform the business purpose; or

The business transfers to a third party the personal information of a consumer as an asset that is part of a merger, acquisition, bankruptcy, or other transaction in which the third party assumes control of all or part of the business provided that information is used or shared consistently with Sections 1798.110 and 1798.115 of the CCPA.

“Standard Contractual Clauses” means template transfer clauses adopted by the European Commission or adopted by a Data Protection Authority and approved by the European Commission.

“Site” means any website operated, or maintained, by us or on our behalf.